Reach Engaged Audiences Through Authentic Influencers with Strong Communities

Discover Substack, Medium, Bluesky and podcast influencers who lead real conversations and foster highly engaged communities.

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Top-10 Influencers

Bluesky

	Name	Followers
	Bluesky	21,071,352
	Alexandria Ocasio-Cortez	1,366,694
	George Takei	1,084,080
	Mark Hamill	1,062,340
	Mark Cuban	1,028,139
	The Onion	1,003,752
	The New York Times	926,547
	Stephen King	729,970
	MeidasTouch	726,939
	Brian Tyler Cohen	661,669

Search All Bluesky Influencers 96K+

Substack

	Name	Subscribers
	Letters from an American	1,700,000
	The Truth About Cancer	1,100,000
	Broken Palate	974,000
	Lenny's Newsletter	867,000
	The Pragmatic Engineer	824,000
	Michael Moore	710,000
	Spotlight by Xartup	676,000
	The Signals Doctor	652,000
	Original Football	630,000
	Eltoro Market Insights	617,000

Search All Substack Influencers 67K+

Medium

	Name	Subscribers
	The Startup	819,091
	Personal Growth	501,182
	Startup Grind	442,911
	Google Design	222,115
	Better Programming	220,466
	Be Yourself	157,506
	Thrive Global	154,634
	Due.com	154,615
	Google Developers	154,011
	The Airbnb Tech Blog	149,259

Search All Medium Influencers 84K+

Why Subalytics

Reach Untapped Communities

Access highly engaged audiences on platforms like Substack, Medium, and Bluesky, where readers value authenticity and expertise. Unlike overcrowded social media, these channels offer direct, trust-based connections with niche influencers.

Better ROI with Long-form Content

Leverage influencers who create thoughtful, high-quality content that drives stronger engagement and conversion. Subalytics provides data to help brands invest in content that builds lasting customer relationships and delivers higher returns.

Simplified Influencer Discovery

Quickly identify and connect with influencers who align with your brand's values and target audience. Subalytics streamlines the process of discovering, vetting, and collaborating with the right creators on niche platforms, making influencer partnerships more efficient and impactful.

Insights + Media

January 15, 2026

Featured in CO- by US Chamber of Commerce: How Businesses From The RealReal to Hinge are Leveraging Substack to Boost Brand Engagement

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April 4, 2025

Featured in Vogue Business: Has fashion Substack hit its saturation point?

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March 18, 2025

Featured in Digiday: Substack’s video push sees modest bump, but a long road remains to win over creators

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March 18, 2025

Subalytics Chart: Share of Substack Posts Containing Video

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